The founder
Rowan Edwards
Finance broker and founder of Rockwall Finance, based in Perth, Western Australia.
Background
Rowan spent years in business banking, working across SME lending, commercial relationships and credit assessment. It gave him a close understanding of how lenders think and what it takes to move a deal forward, knowledge he now brings to the table for his own clients.
What he enjoys most is the people side of the work, partnering with ambitious businesses and aspirational individuals, from commercial owners to families buying their first or next home, and helping them take the next step with the right finance behind them.
Outside of work, Rowan can usually be found on the golf course or watching the footy.
Start a conversationHow we work
What to expect from every engagement
Your goals drive the strategy
Before looking at a single lender or loan structure, the conversation starts with what you're building. Your goals are yours. The job is to understand them clearly enough to build a strategy around them and take on the credit journey on your behalf.
Lender selection is strategy
Different lenders have different appetites, policies and pricing. Choosing the right lender for your specific deal structure is half the work, and it's work most brokers skip.
Strategy is what's missing
With major banks, specialist lenders and a broad second and third tier market, very few deals are truly unfundable. What most businesses are missing isn't a willing lender. It's clarity on where the business is going and a credit story with a strong foundation.
Through to settlement and beyond
Approval is a milestone, not the finish line. Engaged through conditions, valuations, legal and drawdown, and staying in touch well beyond settlement. Your next deal starts from where this one ends.
Credentials
Qualified and accredited
Diploma in Finance & Mortgage Broking
National qualification covering residential and commercial finance, credit assessment and compliance.
Accredited and MFAA member
Authorised credit representative of Finsure Finance and Insurance Pty Ltd (Australian Credit Licence 384704) and a full member of the Mortgage and Finance Association of Australia (MFAA).
Banking background
SME business banking, commercial relationship management, insolvency and structured credit across a major Australian bank.
Access to 40+ lenders
Major banks, second-tier lenders and specialist non-bank lenders. Access to the full market, not just a preferred list.
Let's talk
Start with a conversation, not a sales pitch.
Tell me about the deal or where your business is heading. I'll tell you whether it's fundable, how I'd structure it, and which lender I'd go to. No obligation. Just a straight conversation.